6 www.bidtoart.eu • Lack of formal knowledge related to online teaching and online didactical material • Gap in the field of teaching methods and curricula regarding ICT skills Networking • Lack of knowledge related to innovative networking tools such as Hootsuite, artists on the way and Patreon. • Lack of practical resources such as specific search engines TG2 (People at risk of social exclusion related to the field of cultural promotion, in particular musicians, painters, woodworkers, textile and other artists) Entrepreneurial skills According to the needs analysis survey many artists have previous experience in running their own business. However they experienced difficulties in maintaining a steady income and COVID-19 closures worsened this situation. Therefore, they expressed the following needs in order to start-up or run their business: • Lack of awareness of importance of entrepreneurial mind-sets • Lack of access to information regarding business start-up • Lack of formal knowledge on entrepreneurship (including online marketing, networking, financial issues, funding opportunities, business start-up, business planning, relevant national legislations, and regulations in the field of business) - EntreComp framework could be a good base! • Lack of knowledge in the administrative-financial field • Lack of business management skills for personal promotion • Lack of teamwork and leadership skills • Lack of knowledge and competences in the field of relationship building • Lack of communication, problem solving and strategic-thinking skills • Lack of knowledge about function and role of the different stakeholders involved in cultural promotion • Lack of support in this field ICT According to the Needs Analysis survey, the majority of artists use computers/laptops and smartphones on a daily basis. Many artists have experience in live transmitting their work (through Twitch, YouTube, Instagram, Zoom, Facebook, Twitter, and Vimeo). However, not all artists have had a positive experience with this. They expressed skills gaps in the following areas: • Lack of advanced digital skills • Lack of knowledge related to online teaching and online didactical material • Lack of knowledge and skills concerning the use of online digital tools, software and social media for cultural promotion, digital marketing, networking, live streaming, audio editing/recording and admin software
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